Chainalytics Leaders Named “Pros to Know” by Supply & Demand Chain Executive

Atlanta, GA (March 17, 2021) – Chainalytics, a global leader in supply chain consulting and managed analytics, announced today that Soumya Basu and Jeff Zoroya have been recognized by Supply & Demand Chain Executive magazine as 2021 Pros to Know, an annual listing of top supply chain professionals.

Now in its 21st year, the Pros to Know award recognizes outstanding executives whose accomplishments set an example for organizations looking to leverage the supply chain for competitive advantage. Soumya and Jeff have been guiding companies on how to improve supply chain performance throughout their careers.

Supply & Demand Chain Executive

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Soumya Basu

Soumya Basu, Chainalytics’ newly-promoted Vice President, Global Lead of Integrated Demand & Supply Planning, brings two decades of experience to his role. Throughout his career, Soumya has focused on applying large-scale optimization and simulation models for demand and supply planning, inventory optimization, and strategic network design. He holds a Masters in Business Administration in Strategy and Operations from the Indian Institute of Management in Ahmedabad, India, and a Bachelor of Engineering in Computer Science from the Visvesvaraya National Institute of Technology in Maharashtra, India.

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Jeff Zoroya

Jeff Zoroya is a principal in Chainalytics’ Supply Chain Design practice. He has nearly 30 years of supply chain experience working in industry, consulting, and software across various disciplines. Jeff leads data-driven engagements in supply chain network design and strategic planning across Retail/Wholesale, Food & Beverage, Consumer Goods, High-Tech, and Industrial products. He holds a Masters of Business Administration in Operations Research and Logistics Management from Pennsylvania State University and a Bachelor of Arts in History and Political Science from the University of Wisconsin.

“While many companies have struggled to regain their footing due to COVID-19, this year’s Pros to Know winners stepped up and delivered innovative solutions in a time of crisis. These winners collaborated, optimized, developed, and educated. They played a critical role in the survival and success of their companies amid a global pandemic,” says Marina Mayer, Editor-in-Chief of Supply & Demand Chain Executive. “I am honored to recognize these individuals and extend my utmost gratitude to everyone in the supply chain industry for their time, efforts, and innovations that have kept our nation’s supply chains afloat.”

Chainalytics congratulates all of the 2021 Pros to Know award winners.


About Supply & Demand Chain Executive
Supply & Demand Chain Executive is the only supply chain publication covering the entire global supply chain, focusing on trucking, warehousing, packaging, procurement, risk management, professional development, and more. Go to www.SDCExec.com.

About Chainalytics
For 20 years and counting, Chainalytics has been the leader in data-driven supply chain transformations. Our consultants some of the brightest minds in supply chain work side by side with our clients to fulfill this unwavering mission: to maximize the value of supply chains to the enterprise. Using one-of-a-kind tools and approaches like digital assets and managed analytics services, we consistently deliver actionable insights and measurable outcomes to our clients. With locations throughout North America, Europe, and Asia-Pacific, Chainalytics serves companies wherever their business finds them, anywhere on the planet. Learn more about us and our team at www.chainalytics.com. 

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